Are contract proofs worth it?
The contract proof is usually a color proof that is looked on as a contract between the printer and client as the final proof before going to press. It is the most accurate way to preview the output of a commercial print job. Digital color proofs and press proofs are used by graphic artists and commercial printers throughout the prepress process.
Why are contract proofs important?
If errors are found during the printing process on press, correcting them can prove very costly to one or both parties involved.
According to Wikipedia.org, “Press time is the most expensive part of print media. The main objective of proofing is to produce either a soft or hard copy of what the final product will look like on press. Hard-copy proofing usually involves ink-jet printing or other technologies.”
We all know color can vary greatly from device to device. Even if you’ve taken the time to calibrate and profile every device, a verified proof is always the surest way to preview color before your job is actually printed. Have confidence in your color before going to press. The only way to ensure an exact match to your expectations is to request a press proof.
The most common elements that appear different between what’s on screen and what’s on paper are:
- Transparancy Effects
- Line Weight
- Textures and Patterns
- Color Accuracy
- Font Legibility
For decades, Atlanta-based ExpressProof has been helping publishers take the guess work out of color with prepress, premedia and press side services. Contact us today and see how we can help improve your graphic production cycles.